An executive resource which looks at how some of the best organisations bring their people with them on their change journey to achieve business outcomes – at a time when constant change is everyday business.
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By the Quadriga University of Applied Sciences
This is follow-up e-publication to the thought-provoking podcast and a wonderful collaboration between Dr Edna Ayme-Yahil and Quadriga University professor Ana Adi bringing together research and reflections on women in PR and communications from around the world.
Chapter 13 is the contribution from Zora Artis which explores gender bias and perceptions in the workforce.
In this guide, you’ll gain insights from C-suite executives and senior communication professionals who realised business growth through well-executed strategic and tactical internal communication. It illustrates practical examples of what’s worked well and could be adapted or be a seed of inspiration for your own organisation.
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Stepping up from tactical to strategic adviser. CEOs and business leaders today want their internal communication professionals to be businesspeople first, communicators second. In this guide, Zora Artis focuses on the key competencies and characteristics that communication professionals need if they want to become more rounded and strategic. At the centre of these is the foundational one of business acumen.
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White paper, based on research, those focused on internal communication as the critical support and enabler of strategic alignment, employee engagement, employee experience and culture in organisations. More and more C-suite leaders realize this and understand the crucial importance of great communications for attracting and retaining scarce talent, the happiness and welfare of their employees, and the impact on the financial bottom line.
Note: Download is from Poppulo website