Technology has completely transformed how information is used. Do you agree?

This exclusive panel discussion tackles one of the most intriguing ongoing discussions. Often we hear a lot of debates in relation to how technology is used to curate, create and distribute information online so there couldn’t be a better time for us to take a lot at how the function of marketing has evolved and how Artificial Intelligence is leading the way.

We also explore what hasn’t changed when it comes to marketing; despite technology’s best efforts!

Host, Sally A Illingworth, leads a compelling and practical conversation with Zora Artis, David Fairfull and Amy Smith to unpack the convergence of marketing and technology.

Introducing our industry participants:

• Zora Artis
• David Fairfull
• Amy Smith

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Zora will share lessons from what’s worked well to date from the regions that are a step ahead, and the emerging trends from brands adapting to the pandemic. As many organizations are re-examining how they adapt their business models and adapt their ways of working, Zora will also explore what value we can create for the C-suite as communication professionals. By the end of this fireside chat, you’ll learn: how to adapt and transition into a recovery stage; what is working for those already in a recovery stage — and how they got there; the new emerging trends since COVID-19 and how to apply them.